Saturday, October 31, 2026

BEAUTY FAIR ALBANIA 2025

7TH EDITION • PALACE OF CONGRESSES

BFA 2025 – Another Success and a New Era for Beauty Fair Albania

The 7th edition of the largest beauty fair in Albania was another major success and marked a new era for Beauty Fair Albania. Spanning two floors over 3 days, the fair exceeded brands' expectations by welcoming over 20,000 visitors and achieving record purchase figures. Interest was exceptionally high from both professional consumers (clinics, pharmacies, and distributors) and final consumers (loyal brand customers as well as walk-in visitors).

Across both floors of the fair, the energy and visitor flow knew no schedule. The weekend in Tirana—and across Albania together with the diaspora—belonged entirely to Beauty Fair Albania. This magnificent fair brought together innovation, health, the latest trends, the most modern technologies, and the newest, highest-quality beauty products, creating a unique experience for every visitor.

Beauty Fair Albania 2025 proved at its best that Albania is a country with vision—one that embraces professionals and cares for health and beauty. Beauty Fair Albania 2025 was an inspiring journey at every booth, where everyone witnessed health, beauty, creativity, and professionalism uniting on a single stage.

20,000+ Visitors
160+ Participating Brands
3 Days April 23, 24 & 25
2 Floors Palace of Congresses

Organization

Venue & Date
Palace of Congresses • April 23, 24, 25 (3 Days • 1st & 2nd Floor)
Official Color
Blue
Official Face
Ergi Bardhollari & Helios Konomi
Campaign Photography
Endrit Mërtiri
Make-up & Hair
Henri Gjata (Make-up) • Rorlio Qarri (Hair)
Campaign Video
Kameleon Studio
Photo / Video Media
Plaku Production & Sorgin Osmanaj
Graphic Design
Pano Çela
Marketing Office
Beauty Events 7

Key Activities

INAUGURATION EVENT • OPENING SHOW OF THE FAIR

“Beauty Beats Party” – Grand Opening of the 7th Edition

For the 7th consecutive year, the opening show of the fair was the inauguration event “Beauty Beats Party,” welcoming special guests, clients, partners, journalists, influencers, doctors, and pharmacists. To the breathtaking beats of DJ Sardi and the sweet, delightful flavors of “Te Komuna” catering, Beauty Fair Albania 2025 opened its doors for everyone to enjoy the 7th edition of the largest beauty fair in Albania.

HEALTH & SELF-CARE

GetFit Studio by Alma Kulli – Pilates Mat Class

Beauty Fair Albania is always connected to health and self-care because true beauty starts from within. GetFit Studio by Alma Kulli brought a Pilates Mat Class focused on proper posture, mental calm, and physical relaxation. Over 30 women graced the courtyard of the Palace of Congresses, adding a special charm to the fair.

MAKEUP MASTERCLASS

MasterClass by Nela Maliqi – The Most “IN” Trends of 2025

A debut masterclass by Nela Maliqi, who chose Beauty Fair Albania to host her very first masterclass. An event where all the techniques and trends for the most “IN” makeup looks of 2025 were demonstrated. Her goal was also to deeply support all registered participants in their professional growth and advancement, helping them elevate their beauty businesses to a whole new standard.

BRIDAL MAKEUP MASTERCLASS

SELEN Cosmetics MasterClass by Violeta Xhaçka

Following the success of their first MasterClass, Selen Cosmetics returned to Beauty Fair Albania with their second MasterClass to demonstrate the latest makeup techniques. Violeta Xhaçka has garnered millions of views for her makeup creations, making her one of the most sought-after bridal makeup artists. She chose to demonstrate 3 different bridal makeup techniques using a wide range of products from Selen Cosmetics.

NEW GENERATION & TALENTS

5678 Dance Studio – The Little Entrepreneurs

Our fair has always had a special place for little ones and the new generation. 5678 Dance Studio brought a wonderful atmosphere with 50 children aged 3 to 6, who performed ballet dances and added vibrant colors to our fair. They are the future, and we were delighted that in addition to brightening up the event, they also took a tour across both floors of the fair like little entrepreneurs.

SPA WORKSHOP & INNOVATION

Workshop by SKYY Smile Smart Spa – “Modern Comfort and Intelligent Design”

“Modern comfort and intelligent design” was the essence of the workshop by SKYY. For SPA owners as well as wellness enthusiasts, the workshop demonstrated just how innovative, comfortable, beautifully designed, and modern the latest beds from SKYY Smile Smart Spa are. Distributor for Albania: SoledMed Clinic.

SKINCARE MASTERCLASS

Masterclass by NATI Water Skincare – “Bio-Technological Aesthetics”

In this masterclass, the entire NATI product line was demonstrated—covering each product's application method, diverse techniques, practical usage, and how recent years' innovations are integrated into these formulas. Everything organic, yet in step with modern technology. Distributor for Albania: SoledMed Clinic.

AESTHETIC MEDICINE & PRACTICAL TRAINING

Masterclass by Dr. Alba Jolla – Hands-On Collagen Biostimulation

Hands-On Collagen Biostimulation for all registered attendees. A tremendous success by Dr. Alba Jolla, who demonstrated 3 key pillars: Advanced collagen stimulation techniques, Safe and effective treatment protocols, and Live demonstrations and practical training.

“You Are Beautiful, Beauty Is Woman” & Social Cause

EMOTIONAL CLOSING TRADITION • FUNDJAVË NDRYSHE

Together for Little Leo’s Next Step

The tradition of every edition of Beauty Fair Albania brings us to a deeply emotional closing moment. The success of this fair is measured not only by the diversity of brands, services, and businesses growing in participation, but by connection, collaboration, sharing experiences, communication, and love for one another. Extending a helping hand, contributing to others, and humanitarianism have been and will always remain part of who we are, for as long as this fair exists.

“When I learned about the case we are talking about today, I was left speechless. Not because of what had happened or the struggles of little Leo and his family, but… I took a deep breath and said: yes, together we can do this, and Leo will walk. From the very first moment I spoke with Arbër from Fundjavë Ndryshe who referred the case to me, I decided: I will be one of the steps Leo takes as soon as he receives the proper treatment.” Thus, the annual Beauty Fair Albania event “You Are Beautiful, Beauty Is Woman” supported Fundjavë Ndryshe for Leo’s cause, where not only the fair itself but also many of the fair's clients contributed toward a step for Leo.

IVA TIÇO – JOURNALIST: Supports our social event every year.
OSMAN STAFA – ENTREPRENEUR: A strong voice and initiator of the movement “A Gesture That Becomes Hope.” By collecting plastic bottle caps, Osman secures the production of prosthetics and wheelchairs for people in need.
KLEJVIS SALIAJ – PRODUCER: Director of LOGIN Creative agency.
ENI DEMIRXHIU: Coordinator at Fundjavë Ndryshe.
FAIR GIFTS & GIVEAWAYS: Gifts from all fair exhibitors, 20 tickets gifted by Eagle Beat Festival, and 6 travel tickets gifted by Beauty Fair Albania for buyers at Beauty Fair Albania 2025.

Participating Brands

Erreelle Glamour Enjoy Prestige BotaniColor Estelite Global Experts XLine Prima Dar Glowform Gloriae SKosmetics Selfskin Together Health TePe Vian Pharma Zuccari Podia Farma Bijour Etrvsca Farmatech Lierac Ahava Dandelion Pharmaceris Lirene Dr.Irena Eris Amar Pharma Geske Emotopic Under Twenty The Hub Loreal Kerastase Matrix Rescue Remedy The Beauty Hub Elemis Byphasse Termix Is Clinical Momcozy BB Pharma Marie Fresh Dajena Beauty Clinic Medipeel Lalucell Farmstay Daes Ziaja Kloishop Radiant Seven7een Mon Reve Lorvenn Elixir Swiss Line Skin Code Footlogix Youth Lab Azure Tan Eurolab Revion CND Pharmawest Diego Dalla Palma RVB LAB skin RVB LAB make up Neostrata Skintech M.A.D Revanesse MuLac Delice Weddings Events Sesderma Nisa Medical Suisselle Alb Global Pharma Uriage Apivita Louve Fresh Line Quality Pharma Pharmasept Lovren YumEarth Eurofarma Babe Arama Ordesa BeaUtene Skin1004 Geek&Gorgeous K-Secret Debby Altruist Fufarma FrezyDerm Depot Milkshake IBC Group Victoria Vynn Pharma Foot Bylis Pharma Avene Filorga La Rosee Hero Tess Make Up For Ever Comfort zone Davines Beauty Corner Dimo center Cinq Mondes Eline SVR Nuxe Colgate Elmex Palmolive Allure Beauty Bellmona Merikit Orjade Ronas Brush Works Byrokko Feetcalm Therm Pastel Fler Dr.Alba Jolla Mega Medi Group Dr.Botanica By Dr.Diola Dosti Farmaci INI Helenvita Dr. Rezarta Mhilli Herta Dental Rosarita SarynaKEY Afërdita Aesthetic and SPA SkinSystem Q Italy Postman Bionnex Celenes Qeliza Clinic Young Goose Hinnao Myco BRB Image Studio SQT Soled Med Nati Skyy AMS Studio Beno VIP Shkolla Nobel Kur do flas Too cute Pro Derma Clinic Seven Days Parasoftin

Partners

Palace of Congresses
Municipality of Tirana
Beauty Events 7
Digi Print
Abissnet
ASLV
Beauty Fair Magazine
Vip Security
Fare Impresa
Pano’s Art
Te Komuna
Mond Expo
Atlantik
Kuadr Events
Eagle Beat Festival
Multi Art Studio
Geraldina Sposa
Oval Studios
Audio Visual Store
Delice Floral Design
Tech 01
Brotive
Mapo City
Living
Fentimans
Uji BI
Ama Caffe
Dj Sardi
“Fundjavë Ndryshe” Foundation
Media Production Albania
5678
Web Media Power
Social Star
Marchela Lati Wedding Shoes
Borici Auto

Organizing Staff

FOUNDER & ADMINISTRATOR: Isida Mollaymeri
COORDINATORS: Grisela Cara, Helga Çiçi, Albion Cara, Erjon Sulaj
FAIR ASSISTANTS: Xhane Koxha, Artmenisa Zenuni, Irini Tollumi, Albjona Elezaj, Eva Qose, Fatjon Biba, Ema Bega, Ardiana Meta, Xhulia Gjikondaj, Gabriela Alushaj.
JOURNALIST: Andi Vrapi, Joana Spaho , Françeska Kordalli.
OTHER CONTRIBUTORS: Bledi Abdulai, Alisa Gjoni, Endri Plaku, Tiziana Lamcja, Klejvis Saliaj, Ambra Troplini, Ena Qirici.

BRANDS

  • Erreelle
  • Glamour
  • Enjoy
  • Prestige
  • BotaniColor
  • Estelite
  • Global Experts
  • XLine
  • Prima Dar
  • Glowform
  • Gloriae
  • SKosmetics
  • Selfskin
  • Together Health
  • TePe
  • Vian Pharma
  • Zuccari
  • Podia
  • Farma Bijour
  • Etrvsca
  • Farmatech
  • Lierac
  • Ahava
  • Dandelion
  • Pharmaceris
  • Lirene
  • Dr.Irena Eris
  • Amar Pharma
  • Geske
  • Emotopic
  • Under Twenty
  • The Hub
  • Loreal
  • Kerastase
  • Matrix
  • Rescue Remedy
  • The Beauty Hub
  • Elemis
  • Byphasse
  • Termix
  • Is Clinical
  • Momcozy
  • BB Pharma
  • Marie Fresh
  • Dajena Beauty
  • Clinic
  • Medipeel
  • Lalucell
  • Farmstay
  • Daes
  • Ziaja
  • Kloishop
  • Radiant
  • Seven7een
  • Mon Reve
  • Lorvenn
  • Elixir
  • Swiss Line
  • Skin Code
  • Footlogix
  • Youth Lab
  • Azure Tan
  • Eurolab
  • Revion
  • CND
  • Pharmawest
  • Diego dalla
  • Palma
  • RVB LAB skin
  • RVB LAB make up
  • Neostrata
  • Skintech
  • M.A.D
  • Revanesse
  • MuLac
  • Delice Weddings
  • Events
  • Sesderma
  • Nisa Medical
  • Suisselle
  • Alb Global
  • Pharma
  • Uriage
  • Apivita
  • Louve
  • Fresh Line
  • Quality Pharma
  • Pharmasept
  • Lovren
  • YumEarth
  • Eurofarma
  • Babe
  • Arama
  • Ordesa
  • BeaUtene
  • Skin1004
  • Geek&Gorgeous
  • K-Secret
  • Debby
  • Altruist
  • Fufarma
  • FrezyDerm
  • Depot
  • Milkshake
  • IBC Group
  • Victoria Vynn
  • Pharma Foot
  • Bylis Pharma
  • Avene
  • Filorga
  • La Rosee
  • Hero
  • Tess
  • Make Up For
  • Ever
  • Comfort zone
  • Davines
  • Beauty Corner
  • Dimo center
  • Cinq Mondes
  • Eline
  • SVR
  • Nuxe
  • Colgate
  • Elmex
  • Palmolive
  • Allure Beauty
  • Bellmona
  • Merikit
  • Orjade
  • Ronas
  • Brush Works
  • Byrokko
  • Feetcalm
  • Therm
  • Pastel
  • Fler
  • Dr.Alba Jolla
  • Mega Medi
  • Group
  • Dr.Botanica By
  • Dr.Diola Dosti
  • Farmaci INI
  • Helenvita
  • Dr. Rezarta
  • Mhilli
  • Herta Dental
  • Rosarita
  • SarynaKEY
  • Afërdita
  • Aesthetic and
  • SPA
  • SkinSystem
  • Q Italy
  • Postman
  • Bionnex
  • Celenes
  • Qeliza Clinic
  • Young Goose
  • Hinnao
  • Myco
  • BRB Image Studio
  • SQT
  • Soled Med
  • Nati
  • Skyy
  • AMS Studio
  • Beno VIP
  • Shkolla Nobel
  • Kur do flas
  • Too cute
  • Pro Derma Clinic
  • Seven Days
  • Parasoftin

ACTIVITIES

  • As for the 7th year, the first show of the fair is the inauguration event. “Beauty Beats Party” with special guests, clients, collaborators, journalists, influencers, doctors, and pharmacists. Under the dizzying sounds of DJ Sardi’s music and the sweet intoxicating taste of “Te Komuna” catering. Beauty Fair Albania 2025 opened its doors for everyone to enjoy the 7th edition of the biggest beauty fair in Albania.
  • Beauty Fair Albania is always connected to health and self-care because beauty starts from within. GetFit Studio by Alma Kulli brings a Pilates Mat Class for proper posture, mental calmness, and body relaxation. Over 30 girls beautified the courtyard of the Palace of Congresses and gave another charm to the fair.
  • MasterClass by Nela Maliqi. A masterclass that comes for the first time from Nela. She chose Beauty Fair Albania to hold her first masterclass. An event where all techniques and trends of the “IN” makeups of 2025 were demonstrated. Her goal was also to deeply help all registered participants improve and advance professionally and take their beauty business to another standard.
  • SELEN Cosmetics MasterClass by Violeta Xhaçka. After the success of the first Selen Cosmetics MasterClass, they came to Beauty Fair Albania with their second MasterClass to demonstrate the latest makeup techniques. Violeta Xhaçka counts millions of views in her makeup creations, making her one of the most preferred makeup artists for brides. She chose to demonstrate three different bridal makeup techniques with a wide range of Selen Cosmetics products.
    In our fair, there has always been space for the little ones and the new generation. 5678 Dance Studio brought a very beautiful atmosphere with the little kids. 50 children aged 3 to 6 performed ballet dances and gave wonderful colors to our fair. They are the future, and we were happy that besides beautifying the fair, they also made a tour on both floors of the fair as little businessmen.
  • Workshop by SKYY Smile Smart Spa. “Modern comfort and intelligent design.” This was the essence of the workshop by SKYY. For clients who have SPAs but also for enthusiasts who frequent them, it was demonstrated how innovative, comfortable, with a super design and modern the latest SKYY Smile Smart Spa beds are. Distributor for Albania: SoledMed Clinic.
  • Masterclass by NATI Water Skincare. “Bio-Technological Aesthetics.” In this masterclass, all NATI products were demonstrated. Each product with its application method, different techniques, how to use them, and how the innovation of recent years goes hand in hand with these products. Everything bio but in step with technology. Distributors for Albania: SoledMed Clinic.
    Masterclass by Dr. Alba Jolla. Hands-On Collagen Biostimulation for all registered participants. A great success from Dr. Alba Jolla, who demonstrated these 3 points:
    ⁃ Advanced collagen stimulation techniques
    ⁃ Safe and effective treatment protocols
    ⁃ Live demonstrations and practical training
  • “You Are Beautiful, Beauty Is Woman.”
    The tradition of every edition of Beauty Fair Albania brings us to a very emotional closing moment. I am happy that the success of this fair is not gathered only from the variety of brands, services, and businesses that grow in participation but from the connection, cooperation, exchange of experiences, communication, and love for one another.
    Of course, an extended hand, the contribution to help others, and humanism have been and will be part of us for as long as this fair exists.
    When I learned about the case we will talk about today, I was left speechless. Not for what happened — the struggles of little Leo and his family — but… I took a deep breath and said, yes, together we can make it, and Leo will walk. Therefore, from the very beginning, when I contacted Arbër from Fundjavë Ndryshe, who referred me to the case, I decided: I will be one of the steps Leo will take as soon as he receives the right treatment.
    Thus, the annual event of Beauty Fair Albania “You Are Beautiful, Beauty Is Woman” supported Fundjavë Ndryshe for Leo’s case, and not only the fair but also many of its clients contributed to one of Leo’s steps.
  • Guests:
    ⁃ Iva Tiço – Journalist (supports our social event every year)
    ⁃ Osman Stafa – Entrepreneur (a strong voice and initiator of the movement “A gesture that becomes hope.” By collecting plastic caps, Osman provides the production of prosthetics or wheelchairs for people in need).
    ⁃ Klejvis Saliaj – Producer, Director of LOGIN Creative Agency.
    ⁃ Eni Demirxhiu – Coordinator at Fundjavë Ndryshe.

GIFTS

  • Gifts from all fair participants, gifts from Eagle Beat Festival (20 tickets), gifts from Beauty Fair Albania (6 travel tickets for all Beauty Fair Albania 2025 buyers).

CHECK OUT OUR PHOTO ALBUM

ORGANIZATION

  • Color – Blue
  • Image – Ergi Bardhollari & Helios Konomi
  • Photo image – Endrit Mërtiri
  • Make-up image – Henri Gjata
  • Hair style – Rorlio Qarri
  • Graphic design – Pano Çela
  • Photo/video – Plaku Production & Sorgin Osmanaj
  • Video image – Kameleon Studio
  • Marketing office – Beauty Events 7
  • Date – 23/24/25 April 2024
  • Days – 3 days
  • Floors – on 2 floors (first floor – second floor)
  • Venue – Palace of Congresses

COLLABORATORS

  • Pallati i Kongreseve
  • Bashkia Tiranë
  • Beauty Events 7
  • Digi Print
  • Abissnet
  • ASLV
  • Beauty Fair Magazine
  • Vip Security
  • Fare Impresa
  • Pano’s Art
  • Te Komuna
  • Mond Expo
  • Atlantik
  • Kuadr Events
  • Eagle Beat Festival
  • Multi Art Studio
  • Geraldina Sposa
  • Oval Studios
  • Audio Visual Store
  • Delice Floral Desing
  • Tech 01
  • Brotive
  • Mapo City
  • Living
  • Fentimans
  • Uji BI
  • Ama Caffe
  • Dj Sardi
  • Fondacioni “Fundjavë Ndryshe”
  • Media Production Albania
  • 5678
  • Web Media Power
  • Social Star
  • Marchela Lati Wedding shoes
  • Borici Auto

STAFF

  • Founder – Isida Mollaymeri
  • Administrator – Isida Mollaymeri
  • Coordinators – Grisela Cara, Helga Çiçi, Albion Cara, Erjon Sulaj
  • Assistants – Xhane Koxha, Artmenisa Zenuni, Irini Tollumi, Albjona Elezaj, Eva Qose, Fatjon Biba, Ema Bega, Ardiana Meta, Xhulia Gjikondaj, Gabriela Alushaj
  • Journalist – Andi Vrapi
  • Helpers – Bledi Abdulai, Alisa Gjoni, Endri Plaku, Tiziana Lamcja, Klejvis Saliaj, Ambra Troplini, Ena Qirici