at one of the most beautiful and popular squares for activities in Tirana, known as ‘Italia Square. This space is located in a highly populated area of the city and is known as the “Youth Square”, as it is frequently visited by young people throughout the day, riding bicycles, scooters, and skateboards, while also using iPads or playing digital games that are trending today. At the premises of the fair, various activities and shows were held, aiming not only to inform but also to educate, entertain, and engage all participants, both exhibitors and visitors. These activities included seminars, workshops to explore the most innovative aesthetic equipment, fashion shows with new designers in the fashion industry, styling shows for men’s hair and beard, workshops for young people aiming to win full scholarships offered by Beauty Fair Albania. The event culminated in a very vital social event titled “You are the beauty… The beauty is a woman…” with the participation of representative women from various fields, which was dedicated to Afghan girls and women and the support provided by our country for them, combining it with the importance of the empowerment of Albanian women in different aspects of life. The power of women’s contribution in Albania is very important for Beauty Fair Albania.